Hall of Fame Appreciation Dinner

CLIENT: TORONTO ULTIMATE CLUB

THE NEED: A new logo that matched with the new brand for the club was requested for an upcoming appreciation dinner in which Hall of Fame inductees would be recognized. The logo needed to be elegant and unique, respresentative of tradition, and acting like a "badge of honour".

THE SOLUTION: A classic leaf motif was used for the crest with a banner ribbon across the front sporting the words "Hall of Fame". The colours and typefaces were pulled from the brand's style guidelines and the new club logo was seamlessly integrated into the design. The Hall of Fame mark was then applied to posters that featured and were given to all inductees along with jackets that also had an embroidered version of the logo on the chest.

Photography credit: Ed Kung